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Monday, December 9, 2024
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To Black Friday or not?

In recent years, Black Friday and Cyber Monday have gained traction in New Zealand, despite traditionally being United States-centric shopping events. This trend has seen...

Tourism body calls for new members and visitors

The region’s chief tourism entity is on a recruitment drive for more members in a push to generate greater economic activity. The area’s official visitor...

Ensure your marketing drives business results

In tough times, businesses often cut costs, typically slashing their marketing budgets first. While this might seem financially prudent, it’s the worst thing you...